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Agency News

Watershed Moment: Naomi Osakas Stand Means Future Athlete Press Conferences

Naomi Osaka’s decision to withdraw from the French Open due to anxiety-inducing media appearances has ignited a national discussion about expectations from athletes when it comes to public speaking engagements.

Per the tournament’s code of conduct, media interviews are mandatory for athletes. But for Osaka, the Q&As caused "huge waves of anxiety," so she stepped away from the competition to focus on self-care, she explained in a lengthy statement on social media.

5 minute read
Agency News

How do you solve a problem like... a PR nightmare?

Barbara Laidlaw, Partner, global reputation risk and public affairs, Allison+Partners

While every crisis is different, I subscribe to the belief that the best prevention is preemption. Most crises spiral out of control when an issue like a product recall, data breach or high-profile lawsuit coincides with ill-equipped communications to manage a reputationally impactful incident. Contrary to popular opinion, most PR nightmares do not just spring up overnight. They are a product of a number of factors that limit a brand’s ability to mitigate the fallout. By focusing on what we can control in a crisis, you will succeed in reducing its impact.

5 minute read
Agency News

6 Takeaways From the Crises of 2020

The usual roundup of crisis stories from the past year—something of a tradition at PR Daily—feels a bit superfluous this year. The COVID-19 crisis, the social justice movement in the wake of the George Floyd murder and the presidential election pretty much sum up the year.

Instead, let’s take a look at the lessons to be drawn from the events of 2020. After all, everything has changed and crisis communicators must adapt—or else.

Here are the lessons industry leaders say we should take from the never-ending crisis cycle we now find ourselves in, and what that means for the future of the industry.

5 minute read
Agency News

Take 5 with Matthew Della Croce

Welcome to our new series here on the Cision blog: Take 5. It's five quick questions on PR, the state of the industry, and how it interconnects with everything else (like the evolving COVID-19 communications crisis), all with the brightest minds around. 

This time we're talking to Matthew Della Croce, Global President + Partner at Allison+Partners. 

5 minute read
Agency News

Is China losing the global PR war?

As Beijing invests billions of dollars to rebuild its post-outbreak image, we ask one PR chief if the world will be persuaded by its campaign.China is not one to be in most countries’ good books, and this sentiment has intensified in the last few months. Especially in the West, backlash against the republic has amplified as the coronavirus continues to ravage much of Europe and the US. Whether it’s criticism against China’s alleged withdrawal of information around the initial stages of the coronavirus outbreak, or a lack of trust in China’s official tally, the country is buckling on the world stage and in need of a cleaner, more trustworthy image altogether.

5 minute read
Agency News

Facebook adds data muscle to Covid-19 fight

The social network's offering follows a similar move by Google.

Facebook has unveiled a fresh set of tools aimed at helping researchers track the spread of the coronavirus that makes use of the company's considerable reserves of personal data.

The move by the Silicon Valley giant comes as authorities worldwide turn to telecom and tech companies to help them fight the pandemic, and follows a similar unveiling by Google last week.

5 minute read
Agency News

'In a crisis, PR is the most critical need'

As ad and media spend plunge, PR agencies remain on the frontline of marcomm efforts as they manage issues such as organisational change, business continuity, and WFH disruption.Amid the COVID-19 crisis, we’ve seen brands significantly reducing or altogether halting their marketing spend, and this has naturally hurt agency partners. PR agencies are not exempted from this struggle, and issues such as reduced earnings, late payments, hiring freezes, and pay cuts have been reported. But it’s not all doom and gloom for medium-sized or larger PR networks. Jonathan Heit, global president at Allison+Partners, tells PRWeek Asia that while many businesses in hospitality and travel have been negatively impacted, he has seen expanded needs from many of the agency’s technology and corporate sectors, particularly in B2B as they face new opportunities and challenges that were impossible to forecast at the start of the year.

5 minute read
Agency News

Reputation Today Mighty 50

The Reputation Today Mighty 50 complements the Reputation Today Power 50 list. Both these lists together make up a definitive annual list of the who’s who of Indian Public Relations and Corporate Communications. The list is put together by the editorial team based on observations, conversations and a deep understanding of the ecosystem. These are men and women who define and refine the reputation of the biggest Indian and global brands. They have a pulse on the goings on in a larger part of corporate India. Together these professionals have the ears of the most powerful chief executives in the country and beyond.

5 minute read

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